How Design Thinking Transforms Strategy Formulation for Business Success

Traditional approaches to strategy formulation often fall short in addressing the dynamic challenges that businesses face. This is where Design Thinking comes in — a powerful, human-centred approach that empowers professionals to rethink strategy, drive innovation, and create impactful solutions.

Introducing the Design Thinking for Enhancing Strategy Formulation programme — a transformative learning experience designed to equip you with the tools, methods, and mindset to revolutionize the way you approach strategy and problem-solving.

Who Should Attend?

This specially designed programme is meant for professionals who are willing to shift their own attitude and lead their organizations towards a more innovative future. Whether you are a frontline professional, manager, executive, or business leader, this course is designed for you if you are:

• Striving to Innovate: If you are interested in spearheading innovation in your department or company, this programme will arm you with the mechanisms necessary to turn ideas into action plans.

• Aiming to Enhance Problem-Solving Skills: If you’re looking to tackle complex business challenges with confidence and creativity, Design Thinking will equip you with a structured yet flexible approach.

• Eager to Lead Change: If you aspire to lead strategic initiatives that require a user-centred perspective, the programme shall make you capable of driving change successfully and leading change.

Why Attend This Programme?

The Design Thinking for Enhancing Strategy Formulation programme is more than just a course—it’s a journey into the heart of innovation and strategy. Here’s what you’ll gain:

• Master Design Thinking Concepts: You’ll be introduced to the core principles of Design Thinking and learn why a human-centred approach is essential for effective business strategy formulation.
  

• Understand Stakeholders Deeply: Learn how to use tools and methods to gain actionable insights into the needs, motivations, and pain points of your stakeholders.
  

• Frame the Right Questions: Discover creative and visual techniques to identify and frame key questions that arise from stakeholder analysis, ensuring your strategy addresses the real issues.
  

• Generate Ideas Creatively: Break free from restrictive thinking and use Design Thinking tools to generate innovative ideas that push boundaries and spark transformation.
  

• Prototype and Test Solutions: Turn your ideas into tangible prototypes and gather feedback from stakeholders to refine your strategies and increase their chances of success.

Meet the Trainers

The course is led by three seasoned experts, Dr Daniel Lim, Ms Low Lay Leng and Ms Phyllis Marie Peter, who bring decades of professional experience. 

1. Dr Daniel Lim, is the Academic Dean at Ngee Ann Academy. Armed with a PhD in Mechanical Engineering, Dr Lim is an experienced educator who has played a pivotal role in shaping education for higher learning.

Prior to his present role at Ngee Ann Academy, Dr Lim was previously a research scientist in a reputable research agency in Singapore and course chair from one of Singapore’s higher institutes of learning.

Dr Lim is dedicated to maintaining and enhancing the quality of education at Ngee Ann Academy, ensuring that the institution remains competitive and continues to meet the evolving needs of students and the broader community.

1. With over 20 years of experience in public relations, education and organisational development, Ms Low Lay Leng has a diverse background, particularly in Design Thinking. 

During her time at Singapore Polytechnic, she held various roles, including educator, leader and strategist, focusing on innovation and growth. 

In her last decade there, she developed strategies that encouraged creative collaboration and problem-solving. 

Now an independent consultant, Ms Low empowers professionals through hands-on Design Thinking workshops, combining real-world examples, interactive activities, and actionable insights to help participants tackle challenges with innovative solutions.

1. Ms Phyllis Marie Peter, a former lawyer turned higher education strategist, brings her analytical and strategic expertise, making her a dynamic mentor in innovation. 

In her 34-year career in Higher Education, she excelled in various roles, including teaching, course management and strategic planning.

With over seven years of steering large-scale strategies to foster innovation and growth, she trained teams and individuals to tackle complex challenges creatively. 

Now an independent consultant, Ms Phyllis empowers professionals to apply Design Thinking to innovate and adapt, using a practical, interactive approach that ensures participants gain immediate, actionable tools and strategies.

Programme Title:

Design Thinking for Enhancing Strategy Formulation

Programme Schedule:

Format: Full day workshop, face-to-faceA three day, Full day workshop, face-to-face workshop

Date: 25, 26 and 27 March 2025 (Tue-Thu)

20 May- 22 May 2025 (Tue – Thu),

29 July – 31 July 2025 (Tue – Thu),

30 Sep – 2 Oct 2025 (Tue – Thu)

Duration: 3 days workshop25, 26 March 9am to 5.30pm (Tues & Wed)
27 March 9am-4pm (Thu)

Location: Ngee Ann Academy, 391A Orchard Road, #25-02A. Ngee Ann City Tower A, Singapore 238873

Certificate: Candidates who demonstrate competency in the course assessment and achieve at least 75% attendance will receive a Statement of Attainment awarded by SkillsFuture Singapore (SSG). 

Programme Fee:

Enjoy up to 70% funding for this Design Thinking for Enhancing Strategy Formulation Course, with grants available for individuals and companies. This is your chance to upskill and innovate affordably!

With the 70% subsidy from the Singapore Government, a Singapore citizen aged 40 years and above will only need to pay S$270. In addition, they can also use their SkillsFuture credits to cover this portion.

Enrol now and take the first step toward becoming a visionary leader in your organization. 

Design Thinking for Enhancing Strategy Formulation is brought to you by Ngee Ann Academy. Contact Ngee Ann Academy’s Admissions Team today to sign up and secure your spot now!